Keizer on the fallacy of choice:
Late-stage capitalism seems to thrive on this double-edged strategy of marketing both the disease and the cure. The same economy (and sometimes the same corporation) generates carcinogenic chemicals and chemotherapy, literacy-stunting software and software to address illiteracy, fatty snacks and diet pills, processed food and vitamin tablets, laborsaving devices and exercise machines, deafening audio speakers and noise-reducing headphones—as well as computer spyware and security systems, infrared cameras and lightproof shades, guns for home invasion and guns for home defense. We are sold the bit for drilling and the peephole, and we are sold the plug to stopper it up. We are sold the notion that this amounts to a meaningful choice.Keizer, Privacy, page 94
To continue the thread: we are sold the technology to mine our data, and then sold the encryption tools to prevent the mining. A more meaningful choice would begin with a better question: why do we need to mine that data in the first place? Perhaps instead of learning what people are up to, we can remove the conditions that make that information valuable in the first place.