The Elements of Content Strategy

The third title from A Book Apart, and the one closest to my heart. Kissane explores the roots of content strategy, as well as the methodologies behind the work. You won’t find exhaustive examples of deliverables, but you will learn what makes good content, and why we do the things we do to make it better. And her writing is so charming and engrossing, you almost regret the book is so short. Relevant to anyone who works with content—from editors to strategists to designers and developers.

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